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MarketingCommunityVIP6 min read· Updated Jul 27, 2026

Create Images with the Asset Creator

The Asset Creator is where you create images, animations, and interactive content. This tutorial focuses on the Image Creator — the first tab — which turns a written description into finished images you can use across your messages and campaigns.

You will set how your images look and how many you get, optionally guide them with reference images and ready-made prompt ideas, generate a batch, and then refine, download, or save the ones you like to your library.

Before you start

  • Access to a Dynamo workspace with the Asset Creator enabled.
  • Credits in your monthly allowance. Every organization gets 300 credits a month as standard; the counter resets to 0 at the start of each month and climbs as you generate. The Credits meter shows where your organization stands — the total is higher if you are on an Asset Creator bundle.
  1. 1

    Open the Asset Creator and the Image Creator tab

    From the left sidebar, under VIP tools, click Assets creator. The page opens on the Image Creator tab — the other tabs (Interactive Lab, Animation, Resize, and History) sit alongside it.

    The first time you open it, a welcome dialog offers prompt categories to get you started: Reward prompts, Interaction prompts, Topic prompts, Web-shop prompts, and My prompts. Pick one to browse ideas, or close it to start from a blank prompt.

    Tip: Check "Don't show me again" in the welcome dialog once you know your way around.

    The welcome dialog with prompt categories.
    The Image Creator tab in the Asset Creator.
  2. 2

    Choose Free Style or Brand Style

    At the top, set Branding. Free Style lets you pick any look and gives you an Image Style choice. Brand Style keeps every image on-brand automatically — the Image Style is locked to Branded and a Resolution control appears instead.

    Use Free Style for open-ended creative, and Brand Style when the images must match your brand colors and identity.

    Brand Style locks the look to Branded and adds Resolution.
  3. 3

    Pick an image style

    In Free Style, open the Image Style dropdown to choose how your images are rendered — Cartoon for a fun, illustrated look or Photorealistic for lifelike results.

    This choice applies to every image in the batch, so set it before you generate.

    Cartoon or Photorealistic image styles.
  4. 4

    Set the number of images, size, and resolution

    Choose how many images to generate at once with Number of Images (1 to 4). More images use more credits but give you more options to choose from.

    Open Image Size to pick an aspect ratio — from 1:1 (Square) and 16:9 (Wide landscape) to 9:16 (Story / Reel), portrait, and social sizes. In Brand Style, also set Resolution to 1K, 2K, or 4K.

    Tip: Match the size to where the image will be used — 9:16 for Stories and Reels, 1:1 for feed posts.

    Image Size aspect ratios.
    Resolution options in Brand Style.
  5. 5

    Add reference images (optional)

    Under Reference Images, click Upload to add one or more images that guide the result — for example a product photo or a car you want to feature. You can also use Prompt from image to turn an uploaded image into a starting description.

    Reference images are optional, but they help the model match a specific subject, composition, or style.

    Upload reference images to guide the result.
  6. 6

    Describe your image or use a suggestion

    In Describe your image, write what you want to see — be specific about the subject, setting, and mood (for example, "create a monster driving this car in Manhattan"). Press Enter to generate, or Shift+Enter for a new line.

    Need inspiration? Click Suggestions to open a library of ready-made prompts grouped by category, such as Reward prompts, each with a title and a detailed description you can use as-is or tweak.

    Ready-made prompt ideas under Suggestions.
  7. 7

    Generate your images

    Click Generate Images. Dynamo creates your batch and shows them under Generated Images, with a counter (for example 4/4) so you can see how many were produced.

    Each generation draws from your monthly allowance, shown in the Credits meter at the top. Every organization gets 300 credits a month as standard, and the counter resets to 0 at the start of each month — so the balance starts fresh rather than rolling over.

    Not every feature costs the same. Each Asset Creator tab tells you what its own output costs, and the heavier ones cost considerably more — an animation is far more expensive than a single image. Check the price in the tab you are working in before generating a large batch.

    Tip: Need more than your monthly allowance? Talk to your Dynamo CS — extra capacity comes as an Asset Creator bundle added to your organization.

    Generated images appear below the prompt.
  8. 8

    Refine, download, and save to your library

    Hover over any generated image to reveal its action toolbar. From here you can Upscale it to a higher resolution, Animate this image, Add as reference for a follow-up generation, Save to gallery, Maximize to view it full size, or Download it.

    When you save, the Add to library dialog lets you file the image into an existing folder or create a New folder — or Skip to leave it uncategorized. Saved images are then available across Dynamo.

    Tip: Use Add as reference to iterate: keep the parts you like and regenerate with a new prompt.

    Per-image actions on hover.
    Save the image to a folder in your library.

That's it — your first images are ready!

Your saved images live in the Library, ready to drop into broadcasts, journeys, and campaigns. Come back any time to generate more, or explore the Interactive Lab and Animation tabs to bring your assets to life.

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